Solo
Just you
$195/mo
- Brea, your executive assistant, included
- Everything for your business included
Business Operations & Service Suite
Your whole business, beautifully run.
Your executive assistant, built into The BOSS · a 1‑minute hello
See everything it does01 · Brea
Built in, not bolted on
Meet Brea, your executive assistant, built in. She works inside your calendar, your clients and your checkout, not in a chat box in the corner.
9:41●●●
Luxe Lash StudioChat with Brea
Hi! Can I get a lash fill this Saturday?
BreaHi Maya! Sienna has 11:15 or 1:30 on Saturday. Which works for you?
1:30 please ✨
BreaYou're booked: lash fill with Sienna, Saturday at 1:30. See you then!
✓ Booked · Sat 1:30 PM
Message Brea…Send
- Answers your clients' texts and chats, day and night, from what your business has told her
- Books right in the conversation, using your real openings
- Suggests the next step, like moving an appointment, and you tap "Do it"
- Interviews for the job and sets up your BOSS with you Coming soon
Read more
Brea only offers services that can be booked online, and she checks the time is still free before she writes the booking.
When a client asks for a real person, she hands over and lets you know. When she makes a change for you, she makes it first, then sends the text, and she only says "done" when both really happened.
02 · Brea's hats
Meet your newest team member
One assistant, many hats, working for you, your team and your clients at once.
ReceptionistBooking coordinatorClient careOffice managerPayroll prepMarketing assistant Coming soon
- A form with an answer to check is marked right on the appointment, so you see it before the visit
- Brea alerts you the moment a form has something flagged Coming soon
- Payroll numbers worked out for every pay period, ready when you are
- Possible duplicate clients are flagged for you, and never merged on their own
- Brea finds likely duplicates and suggests a merge for you to approve, never on a phone number alone Coming soon
- Everything she keeps you updated on: late clients, people asking for you, failed bookings, unpaid visits
- A morning briefing of your day Coming soon
9:41●●●
Luxe Lash StudioOwner
Good morning ✦
Here's what needs you
Today · 12:30 · Ava L.
Form done, with an answer to check 📋⚠
"Any allergies?" Yes: latex
Possible duplicate
"Jordan Tate" and "Jordan T." share a name
Check them
Payroll
Oct 12 – Oct 25 is ready
2 team members · $2,386.50
Needs attention
Jordan T. asked to talk to a person
- Their day at a glance: who's up next, with a gold Check in button
- Brea's alerts about their own clients, held until quiet hours end
- Client notes and the visit's form on the client card before each appointment
- Text a client right from the appointment card; Brea polishes the words
12:24●●●
‹ Client card
Ava L.
Next: 12:30 PM · Lash fill · with you
Text AvaCheck outBook
Notes
Likes a natural look, C curl, 11 mm. Sensitive eyes: go gentle on the tape.
Sienna · Oct 6
Prefers a text the day before, not a call.
Elle · Sep 21
Today's form
Any allergies to adhesive or latex?Yes: latex ⚑
SignedAva L. · 9:02 AMDone
- Brea recognises clients by their phone number, so she greets them by name
- She answers their questions from what your business has told her
- She helps them book, right in the conversation
- Easy sign-in with a link texted to their phone
- She keeps their profile up to date as they chat Coming soon
7:48●●●
Luxe Lash StudioText
Hi! Do you do lash lifts? And how long do they last?
BreaHi Maya, lovely to hear from you! Yes: a lash lift & tint is 60 minutes, $95, and it usually lasts 6 to 8 weeks.
Ooh. Anything Friday afternoon?
BreaElle has 2:00 or 3:30 on Friday. Want me to book one?
03 · Calendar
Your calendar
Your whole team's day on one screen, and it keeps itself current.
CalendarTuesday · Today
SSiennaEElleYYou
1011121234
Maya R.Classic full set
Ava L.Lash fill · checked in
Priya K.Lift & tint
Jordan T.Lash fill
LunchBlocked
Chloe M.Volume full set
Nina S.Lash fill
Rosa D. · newBooked online
- Every team member side by side, each appointment colour-coded by where it's at
- Drag to move or stretch an appointment, even on a phone
- Clients book online into your real openings, and it shows up straight away
- Rooms and machines that can never be double-booked Coming soon
Read more
Block time for lunch or a break in two taps. The calendar refreshes itself, so a booking Brea makes, or a change from the front desk, appears without anyone reloading.
Booking from the staff app is one gold button away, in the middle of the bottom bar.
04 · Your team
Your team's app
Each person opens the app and sees their day: who's up next, with one gold button to check them in.
9:41●●●
Hi, Sienna ✦
Tuesday, November 3
5Today
01Waiting for checkout
Up next
Ava L.
12:30 PM · Lash fill · 60 min
M Member · R Returning
Check inClient cardNo-show
Checked in.
Quick actions
New bookingBlock time
My day
10:00 AMMaya R.Classic full setDone
12:30 PMAva L.Lash fillBooked
2:00 PMPriya K.Lash lift & tintBooked
- "Up next" shows who's coming, with a one-tap gold Check in button
- The client card and a No-show button sit right beside it
- "Waiting for checkout" keeps every finished visit in sight until it's paid
- My day lists every appointment, first to last
Read more
Each appointment carries a coloured dot for where it's at, and little badges for things like members and returning clients. Quick actions put New booking and Block time one tap away.
The app wears your business's own colours and fonts, and the bottom bar is the same five doors everywhere: Today, Calendar, Book, Clients and More.
✦ Spotlight
Text your client right from the appointment card
Running 10 minutes late? Type it, Brea polishes it, and one tap sends it.
12:21●●●
‹ Appointment
Ava L.
12:30 PM · Lash fill · with Sienna
Text AvaCheck inMove
You typed
running 10 min late so sorry
Brea polished it
Hi Ava, it's Sienna from Luxe Lash Studio. I'm running about 10 minutes late, so sorry! See you at 12:40.
SendEdit✓ Sent to Ava · 12:21 PM
- A Text button on the appointment, so you never hunt for a number
- Brea tidies the words; you check them, and nothing sends until you tap
- Clients who said "no texts" or replied STOP are always respected
- Ready-made one-tap texts, like "Running 10 minutes late" Coming soon
Read more
It works the other way too. When a client texts that they're running late, Brea spots it, notes it on their appointment and lets their provider know.
The same Text box is everywhere: the appointment, the client's profile and the team app's "Needs attention" card, so every conversation with a client stays together.
06 · Clients
Clients + smart consultation forms
One form per visit, with the right questions for the service, and an easy way in for your clients.
9:41●●●
Luxe Lash Studio — pre-visit form
Lash fill · Tuesday 12:30 PM
Any allergies to lash adhesive or latex?
YesNo ✓
Sign to agree to the aftercare and policies
Ava L. · signed just now
Saves as you goNext
- A private form link for each appointment, or right inside the client's own sign-in
- Questions chosen by the service, one at a time, and it keeps their place
- An answer that needs checking is flagged on the appointment; Brea alerting you about it Coming soon
- Clients sign in easily with a link texted to their phone, or their own passcode
- Profiles that stay up to date without anyone re-typing Coming soon
Read more
New clients answer their getting-started questions once, the first time they sign in, one question per screen.
If someone books twice under a slightly different name, The BOSS flags the possible duplicate for you and never merges anyone on its own.
07 · Checkout
Checkout, products and retail
Services, products and tips in one cart, and the receipt goes out by text.
CheckoutAva L. · Today
Lash fillDone by Sienna$75.00
Lash serumProduct · 5 left after this$38.00
On the shelf
Lash serum
$38 · 6 in stock
$38 · 6 in stock
Aftercare kit
$24 · Low stock
$24 · Low stock
Subtotal$75.00$113.00
Add a tip
No tip15%18%20%
Tip—$13.50
Total$75.00$113.00$126.50
Charge
✓ Paid
Text receipt
- Ring up services and products together in one cart
- Tips in a tap, or no tip, the client's choice
- Text the receipt straight to the client
- Track your stock, with low stock flagged, and sell products and gift cards in your online shop
Read more
Every service line says who did it, so pay is right later. Someone walks in and only wants aftercare? Ring it up as a walk-in sale with no appointment needed.
Products show with their photos in your client app's shop, alongside gift cards.
08 · Memberships
Memberships, packages and gift cards
Sell them, track them and use them at checkout, with no spreadsheet on the side.
9:41●●●
Luxe Lash StudioMy account
Hi, Maya
Here's everything you have with us
Membership
Lash Club
One fill a month included · member since September
Package
Fill series
2 of 4 visits left
Gift card
$100.00
Balance · from Jess
Book nowShop · Gift cards
- Memberships, packages and gift cards, all sold and tracked in The BOSS
- Member visits and package visits are used right at checkout
- Clients see what they have whenever they sign in
- A rewards wallet that earns as they spend Coming soon
Read more
A No-show never uses up a package or membership visit. Gift cards sell in your online shop, and their balance is there at checkout.
How your team is paid on packages and memberships is your choice: on each visit used, or when it's sold, and never twice.
09 · Alerts
Brea keeps you updated
If something needs you, Brea tells you by text and on screen, as it happens.
●●●
9:41
Tuesday, November 3
✦
Brea now
Ava L. is running late. I noted it on her 12:30 and told Sienna.
✦
Brea 2m ago
Jordan T. asked to talk to a person.
✦
Brea 8m ago
Chloe M. wants to move her Thursday appointment.
✦
Brea 15m ago
A number that isn't in your client list texted the business.
✦
Brea 1h ago
Yesterday's 3:00 sale has a line with no team member on it.
- A client is running late
- A client asked to talk to a person
- A client wants to cancel or reschedule
- A booking didn't go through, or a client found no openings
- A text from a number that isn't in your client list
- A sale line with no team member on it
- A client replied to your notice
- Appointment reminders go out to clients on their own
- Your team's alerts wait until quiet hours end; you choose any hour for yourself
- A morning briefing of your day, every day Coming soon
Read more
Alerts come as a text and a pop-up in the app. The owner sees every alert, including the ones meant for the team, so nothing slips through.
Clients who said "no reminders" don't get them, and STOP always works.
10 · Payroll
Payroll and your numbers, ready
Every pay period worked out from the real sales, ready when you are.
PayrollReports
Pay period · Oct 12 – Oct 25Locked
| Team member | Services | Tips | Pay |
|---|---|---|---|
| Sienna | 38 | $412.00 | $1,284.50 |
| Elle | 31 | $356.00 | $1,102.00 |
Sales this week
- Pay worked out per person, for every pay period
- Commission rules, service costs and package visits handled for you
- Closed pay periods lock, so the numbers never drift
- Your team sees their own pay, plus forecasts from booked appointments Coming soon
Read more
Pay comes from what was actually rung up, with each service line naming who did it. Hours can be viewed, corrected and entered by hand, and locked periods are read-only.
Simple mode hides the advanced pay panels until you need them.
11 · Marketing Coming soon
Marketing
Brea drafts it, you approve it, and only clients who said yes ever get it.
9:41●●●
MessagesMarketing
Brea suggests
A win-back text
14 clients haven't booked in 8 weeks, and they've said yes to offers.
The text
Hi! We miss you at Luxe Lash Studio. Book a fill before the end of the month and your lash bath is on us. Reply STOP to opt out.
14 clientsSends Thursday 10 AM
ApproveEditNot now
A picture of what's coming. Not built yet.
- Win-back texts for clients who haven't been in for a while Coming soon
- Offers and announcements, with every client's "no offers" choice honoured Coming soon
- Brea proposes; she never sends marketing on her own Coming soon
- Already here: a notice to a group of clients, like a holiday closure
Read more
Marketing and service messages are kept apart. A client can say no to offers and still get their reminders, and every marketing text ends with the way to opt out.
Each client gets at most one marketing text a week, so nobody is flooded.
12 · Branding
Your brand, everywhere
Your clients see your name, your colours and your fonts, not ours.
9:41●●●
luxelash.theboss-app.com
Luxe Lash Studio
Lashes · Brows · Aftercare
BOOK NOW
Our menu
Classic full set · 2 hr$160
Volume full set · 2.5 hr$210
Lash fill · 75 min$75
Lash lift & tint · 60 min$95
＋ Add to your home screen
- Booking pages and the client app in your own colours and fonts
- Your own address: your-name.theboss-app.com
- Clients add it to their home screen, just like an app
- Your team's app wears your colours too
Read more
Pick your colours and fonts once in Settings and every page follows: the front page, the signed-in client app, the team app and the buttons.
Change your mind next season? Change them again. Nothing has to be rebuilt.
13 · Control
Permissions and control
Run it all from your phone, and decide exactly who sees and does what.
9:41●●●
‹ Team · SiennaOwner
What Sienna can do
Check out her own appointments
See everyone's calendar
Book for other team members
Give refundsOnly you
Change pricesOnly you
See reports and payrollOnly you
✓ Saved
- Choose, person by person, what each team member can do
- The owner app goes where you go, on your phone or tablet
- Step from the team app into the owner side with your own sign-in
- One simple list of who may open what, everywhere Coming soon
Read more
Every money action is checked against the person's own permissions, on the server, not just hidden on the screen.
Team members only see their own clients' details unless you say otherwise.
14 · Any business
Built for any business
The BOSS shapes itself around how you work, not the other way around.
- Lash studios, salons and spas: ready today
- Shops: products, stock and checkout, ready today
- Contracting businesses: jobs, crews and site visits Coming soon
- Equipment rental: machines that can never be double-booked Coming soon
Read more
Today's BOSS is built around appointments, products and the people who serve them. The next BOSS is being built wide underneath, so Brea can set it up for a very different business during your sit-down.
15 · The details
Little things, big difference
The small touches you only notice when they're missing.
Flagged forms
An answer that needs checking shows on the appointment before the client sits down.
Brea alert: coming soonDuplicates caught
Same phone number? The existing client is used. Same name? Flagged for you, never merged on its own.
Merge suggestions: coming soonKnown by name
A client's other numbers count too, so Brea knows who's texting.
Shared phones spotted
A booking from a number another client also uses is flagged, so nobody gets mixed up.
One form per visit
The right questions for the service, and it keeps their place if they stop halfway.
No re-entering: coming soonText from the card
Running late? Text the client from the appointment, polished by Brea.
Your app, your brand
The client app wears your name, colours and fonts, and lives on their home screen.
Who sees what
Permissions person by person, checked by the server on every money action.
No-shows are fair
A No-show never uses up a package or membership visit.
Quiet hours
Your team's alerts wait until morning. Yours can come any hour, if you want them.
Notes with a name
Every client note shows who wrote it and when.
"Done" means done
Brea only says done when the change and the text both really happened.
16 · The difference
Why The BOSS is different
Most systems give you a stack of tools. The BOSS gives you one place, and an assistant who knows it inside out.
| Most systems | The BOSS |
|---|---|
| An AI chat box added on later, in the corner | Brea, built into every screen |
| Separate apps for booking, texting, forms and pay | One place for all of it |
| Copy the number, open your phone, type it out | Text from the appointment; Brea polishes it |
| You find out when it's already a problem | Brea tells you as it happens |
| Their logo, their colours | Your name and your colours on everything |
| "Done!" and hope it worked | Brea says done only when it really is |
| Leave, and your records are stuck | Download your data any time Coming soon |
Read more
"Most systems" means the usual way salon and service software is put together: a booking tool, plus a texting tool, plus forms, plus payroll in a spreadsheet, with an AI added later.
The BOSS starts from one record of your business, so Brea, your team and your clients are always looking at the same thing.
17 · Pricing
Simple pricing that grows with your team
No paying extra for features. You only pay for the size of your team.
Launch offer: your first 30 days free, then $50 a month for 60 days.
Team
Up to 3 people
$249/mo
- Brea, your executive assistant, included
- Everything for your business included
Studio
Up to 6 people
$315/mo
- Brea, your executive assistant, included
- Everything for your business included
Empire
7 or more people
$315/mo
+ $15 per extra person
- Brea, your executive assistant, included
- Everything for your business included
Keep Your Business — $39/mo
Stepping back? Keep your clients, forms and records safe, and come back in one tap.
Introductory launch pricing. Add-ons for extra business lines, like rentals or shipping, are priced separately.
18 · Your turn
Start your free BOSS trial
Then sit down with Brea. She'll interview for the job and build your BOSS right in front of you.
✦ Nothing charged for 30 days
✦ Cancel anytime in one tap
✦ A reminder 3 days before
A card on file starts the trial. Trials open January 1, 2027.
Launching January 1, 2027 — be first in line
--Days--Hrs--Min--Sec
Midnight, Eastern time
Free for 30 days
Start your free BOSS trial
Then sit down with Brea, your built-in assistant. She'll interview for the job and set up your BOSS while you watch.
Preview only — no card is taken
This is a design preview. Nothing typed here is sent or saved anywhere.
- Nothing charged for 30 days
- Cancel anytime in one tap
- We'll remind you 3 days before
The sit-down
Brea interviews for the job
Your BOSS, taking shapePreview
Brea's job description
Here's how I'd run this for you
For Luxe Lash Studio: what I'd take off your plate, what I'd keep an eye on, and where I'd always check with you first.
Every day, I handle
So you can stay with your clients
- Confirming tomorrow's bookings
- Answering client texts, day and night
- Offering open spots to your waitlist
- Ringing up visits and sending receipts
- Your morning briefing, ready before you open
I keep watch for
And tell you before it costs you
- No-shows and late arrivals
- Visits done but not rung up
- Clients who are due for a fill
- Missing forms or deposits before tomorrow
- Lash supplies running low
I always ask you first
You stay the boss
- Any money going out, every time
- Refunds and price changes
- Anything new I haven't done before
- And I never say "done" until it really is
A peek at Luxe Lash Studio's dashboard
LL
Luxe Lash StudioTuesday · Today
Good morning.
You have 7 bookings today. There's a gap at 2:00, and I've offered it to three clients on your waitlist. Two clients are due for a fill this week; I'll invite them unless you'd rather I didn't.
Bookings today7
Booked value$1,085
Open spots1
Texts answered12
Today
10:00Classic full set
Client A · with SiennaConfirmed
Client A · with SiennaConfirmed
11:30Lash fill
Client B · with ElleConfirmed
Client B · with ElleConfirmed
12:00Volume full set
Client C · with youDeposit paid
Client C · with youDeposit paid
2:00Open spot
Offered to the waitlistFilling
Offered to the waitlistFilling
3:30Lash lift & tint
Client D · with SiennaConfirmed
Client D · with SiennaConfirmed
Brea is watching
Consent form not signed for 12:00Sent
Adhesive running lowNoted
Yesterday all rung up✓
A still picture of a made-up business. Nothing here is real or live.